Gully Boy" cast and the rappers featured in the Zoya Akhtar-directed film will walk the ramp at the Lakme Fashion Week Summer/Resort 2019. The team will take to the runway to showcase the clothing line titled 'GullyGen', inspired by their film, and created by fashion brand Love Gen.
LoveGen, the popular brand started by Bhavana Pandey, Dolly Sidhwani and Nandita Mahtani, will present its collection on the last day of the fashion extravaganza, that takes place from January 30 to
February 3 at JioGarden, Bandra-Kurla Complex. "'Gully Boy' is the voice of the streets. It's the swag and the survival that comes with self-expression. This clothing line will
appeal to anyone who shares the same ethos. Freedom, choice, rebellion, individuality, poetry and above all hip hop," Zoya said in a statement. -PTI