To woo customers post demonetisation, auto makers Renault, Nissan and Honda have tied up with banks and e-wallets firms to offer cashless facilities and fully financed car loans.
Hitting back at Tatas, ousted Chairman Cyrus Mistry today rejected charges of not contributing anything to the group's cash-cows TCS and JLR and alleged that patriarch Ratan Tata once tried
Facing intense competition from Reliance Jio, the second-largest telecom operator Vodafone today launched a data offer for its existing customers in Mumbai to upgrade to a 4G SIM with 2
Tall claims made by personal care and food brands of companies, including Hindustan Unilever, ITC and PepsiCo, have come under the scanner of Advertising Standards Council of India, a self-regulatory
Azadpur mandi, which is Asia’s largest fruits and vegetables market, was in the news as Delhi chief minister Arvind Kejriwal selected it as the venue of a meeting to oppose
Business to business (B2B) marketers shy away from social media in comparison with their counterparts in business to consumer (B2C).
MV Agusta India, part of the Kinetic Group, sees no significant impact on the company's business from the demonetisation move, but today said there is confusion in the market that
Majority of Indian consumers are not loyal to their favourite retail brands and only 21 per cent were devoted to them. Understanding the customer needs, building trust, better reward
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