Starbucks reaches Delhi, opens outlets at IGI Airport

Tags: News
Expanding its reach to new markets in India, coffee chain Tata Starbucks today announced opening of two outlets at the National Capital's Indira Gandhi International Airport.

While one outlet will be opened at the domestic terminal, another one will be started at the international terminal of the airport, Tata Starbucks said in a statement.

"With this launch, Starbucks forays into a new market segment and expands the number of stores, reaching more customers in the market," it added.

Commenting on the expansion drive, Tata Starbucks Chief Executive Officer Avani Saglani Davda said: "The launch at the New Delhi IGI Airport is consistent with our commitment to work thoughtfully to open stores in locations where our customers want and expect us to be."

The company hopes to extend the Starbucks Experience and meeting the increasing demand for high quality coffee within travel channels in India, she added.

"Starbucks plans to extend its presence in this segment with the launch of Starbucks stores at the Chhatrapati Shivaji International Airport in Mumbai by the end of March 2013," Tata Starbucks, the equal joint venture between Starbucks Coffee Company and Tata Global Beverages Ltd, said.

Starbucks had entered the Indian market in October 2012 with the launch of three stores in Mumbai.

Post new comment

E-mail ID will not be published
CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.

FC NEWSLETTER

Stay informed on our latest news!

EDITORIAL OF THE DAY

  • Highly leveraged Indian companies need to take a lesson on moderation

    The famous Warren Buffet quote that “only when the tide goes out do you discover who’s been swimming naked” is ringing true for Indian companies

INTERVIEWS

GV Nageswara Rao

MD & CEO, IDBI Federal Life

Timothy Moe

Goldman Sachs

Chander Mohan Sethi

CMD, Reckitt Benckiser India

COLUMNIST

Varun Dutt

Securing your PC from P2P networks

Peer-to-peer networks allow internet users to link their computers with ...

Kuruvilla Pandikattu SJ

Being carried and caressed spiritually

There is good scientific evidence that when mothers carry their ...

Jhupu Adhikari

Asian artists’ insights and discoveries to be unveiled at HK fair

Art Basel, the famous art fair that attracts art lovers ...