Now, access your SBI account via twitter

Tags: News
After launching accounts on Facebook and Youtube, the country's largest lender SBI today took one more step on the social media front by launching a twitter handle.

Mid-sized private sector lender Kotak Mahindra Bank had last month launched twitter-linked current accounts.

The Twitter handle for SBI is "https://twitter.Com/TheOfficialSBI".

"Targeting huge customer base as well as potential customers, there will be round-the-clock tweets on the banks' products and services,

as also continuous education of the customers," the bank said in a statement.

The bank expects this Twitter handle to connect better with the tech-savvy young generation. P

EDITORIAL OF THE DAY

  • Reservations, along with economic subsidies, must go to get India moving

    A young man, in his early twenties, starts an agitation demanding reservation for the community he represents.

FC NEWSLETTER

Stay informed on our latest news!

INTERVIEWS

Sarthak Raychaudhuri

vice-president, HR, Asia South Whirlpool of India

GV Nageswara Rao

MD & CEO, IDBI Federal Life

Timothy Moe

Goldman Sachs

TODAY'S COLUMNS

Urs Schoettli

The China story isn’t over yet

China’s financial markets are currently in the eye of a ...

Anuja Sharma

Love yourself to love others

“There are two basic motivating forces: fear and love. When ...

Gautam Gupta

It's a 'blog eat blog' world out there

Let me tell you, fashion journalism has truly taken the ...

INTERVIEWS

William D. Green

Chairman & CEO, Accenture