Max Life launches new unit-linked child plan

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Max Life Insurance has launched a unit-linked child plan that it claimed provides resources for overall development of a kid.

"Shiksha Plus Super" is targeted at parents who aspire for all-round development of their children and want to secure their future, the private insurer said here today.

"Earlier, it was about focusing only on children's education, but in today's day and age, development of an all- round personality in areas beyond education is of utmost importance.

"This offering is targeted at parents who aspire for overall development of their children and want to secure the future of their children whether they are there or not," Max Life CEO and Managing Director Rajesh Sud said in a release.

This product is packed with superior customer value proposition and greater emphasis on protection to gain control over uncertainties of life and inflation, he said.

"The plan completes our suite of products required for all life stage needs that are compliant with the new guidelines effective January 1, 2014," Sud added.

The company is a joint venture between multi-business corporate Max India and Mitsui Sumitomo Insurance of Japan.

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