Personal computer (PC) manufacturer Lenovo India said the company is expecting its market share

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to grow into double-digits over the next few months. Independent research firm Gartner said that Lenovo India had 9.7 per cent market share in the first quarter of 2011.

The company aims to grow three times overall and double its small and medium business (SMB) market share by 2012, MD of Lenovo India Amar Babu said. The company also plans to launch its much-awaited tablet, IdeaPad Z570, by this yearend. “IdeaPad has been launched in the US recently and it will be soon launched in India. We are planning to launch it before the end of this financial year,” Babu said. He said the company was on the right track in the PC segment and would now focus on the SMB space to step up its growth rate. One-third of the total PC market in India is contributed by SMBs with around four million units, he added.

According to Gartner, the combined desk-based and mobile PC market in India totalled nearly 2.6 million units in the first quarter of 2011, a 6.2 per cent increase over the first quarter of 2010.

“We are expanding through redesign of our products, route to market and giving value added services to customers. We were at 9.7 per cent market share in the first quarter of this year as per independent survey reports, and we are now expecting to grow by double-digits, at more than 10 per cent anytime soon…may be this quarter or next quarter. We are waiting for market raters to come out with the latest report,” Babu said.

The company on Tuesday unveiled 10 new products including laptops and PCs mainly aimed at tapping SMBs. Equipped with Lenovo’s enhanced experience 2.0 for Windows 7, ensuring faster boot time, better power management and features. “We are offering PCs that can withstand the vagaries of an SMB's growth journey blended with attractive designs and affordable prices,” director - SMB, Lenovo India, Rajiv Rao, said.

He said that to penetrate the country’s diverse SMB market, Lenovo is also expanding its 500 retail touch points comprising around 300 retail outlets and close to 200 resellers and value added resellers. This will enable the company reach its audience at both ends of the SMB spectrum.