Dow Jones in pact with Airtel for news distribution

Media conglomerate Dow Jones has today said it has entered into a pact with

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leading telecom services provider Bharti Airtel to distribute financial news to the clients of the domestic telco.

Under the pact, the US-based media firm will provide financial news from The Wall Street Journal and Dow Jones News wires to Airtel's customers, DJ India's Managing Director Mitya New told reporters here.

"Our partnership with Bharti Airtel, India's leading mobile phone operator, significantly enhances our ability to reach mobile users across India," New said.

The product named 'The Wall Street Journal India Mobile application' is free of charge for customers. However, those who choose to access premium financial market news and data there will be a monthly charge of Rs 99.

Both companies declined to divulge the revenue sharing pattern or the period of contract.

Till January-end Bharti Airtel had a customer-base of 121.7 million users in India.

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