AirMe to enter India via iPhone

AirMe, a Colorado-based mobile application provider with backoffices in Bangalore, has become an application

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partner to Apple's iPhone, and will arrive in India along with the much-hyped phone.

AirMe provides for a free, downloaded application that allows iPhone users to take photos and have them instantly tagged and sent to the user’s Flickr or Facebook accounts.

The AirMe application can be downloaded from the Apple App Store on the iPhone. The user then user has to launch AirMe and shoot the picture.

All photos are auto-tagged with location, time, weather and any other user customised information. It’s pretty much a speedy upload with AirMe via GPRS/Edge on 2G and 3G networks.

Apoorva Ruparel, founder member and VP (strategy & marketing) at AirMe, said that iPhone users in India could start using the feature as soon as it gets launched here. “In another ten days’ time, we plan to add on Picassa and Photobasket on to our platform for the benefit of iPhone users,” Ruparel said.

AirMe also has plans to launch this application on Nokia and Sony Ericsson platforms in the near future. “Photography and video are among the top five applications used on mobile phones,” said Ruparel. A 2007 Deloitte study had showed that the camera (photo) application was number one on the list of use at 63 per cent. The video application was used by 41 per cent of the users. Other top applications were text messaging at 61 per cent, games at 44 per cent and music took a dip at 29 per cent usage, a drop from previous year.

AirMe was set up in year 2007, with support from some angel funds. “Now we are striving for our next round of funding,” Ruparel said.

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