Microsoft bets big on SME segment with Azure

Tags: microsoft, IT
Microsoft today said it will allow its over 10,000 channel partners in India to

RELATED ARTICLES

offer the Azure cloud platform to enterprises, a move that will enable the global software giant reach thousands of small and medium enterprises (SMEs) in the country.

"Microsoft is making Azure available in the open licensing catalogue for India. We saw that many SMEs wanted our Azure platform but they also wanted to work with their local IT partner for the same," Microsoft India General Manager (Small and Midmarket Solutions & Partners) Meetul Patel told PTI.

With this move, SMBs in India will now be able to purchase Microsoft Azure cloud platform from their local IT partner, he added.

Earlier customers purchased Azure either directly from the Azure website or as part of an Enterprise Agreement (EA) with Microsoft.

While these options would continue, SMBs are likely to leverage their existing partners to procure Azure, he said.

Patel said cloud is a great way for SMBs to enhance their business efficiency with minimal expenditure on IT.

"We make available the most comprehensive portfolio of enterprise-grade cloud services to help them increase productivity and competitiveness. Office 365 is already available in the open catalogue and now with the addition of Azure, SMBs will be able to quickly build and deploy applications at reduced costs with flexible monetary terms and achieve faster return on investment," he added.

According to a study by Nasscom and Frost & Sullivan, SMBs are expected to spend about $18.5 billion (Rs 1.11 lakh crore) on information technology by FY2018, driven by growing adoption of cloud and mobility solutions, compared to about Rs 47,200 crore ($8.7 billion) on IT in FY2013.

Of the $8.7 billion, 45 per cent was spent on hardware, while 40 per cent was on IT services (implementation, support and training) and 15 per cent was on software licensing and software as a service (SaaS).

The report further said SaaS adoption by SMBs in India is growing at a CAGR of over 25 per cent and is expected to reach Rs 2,000 crore ($370 million) by FY2018.

"Over the years, our customers have been able to adopt and benefit from new technologies though the support of our 10,000 strong partner network. By making Azure available through local partners, we are further helping India’s SMBs secure the great benefits of cloud computing," Patel said.

Post new comment

E-mail ID will not be published
CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.

EDITORIAL OF THE DAY

  • Banks might be bracing for intense rate war for retail loans

    While select small banks have been slashing their deposit rates by five to 10 basis points over the past few weeks for short term adjustments to avoid

FC NEWSLETTER

Stay informed on our latest news!

INTERVIEWS

GV Nageswara Rao

MD & CEO, IDBI Federal Life

Timothy Moe

Goldman Sachs

Chander Mohan Sethi

CMD, Reckitt Benckiser India

COLUMNIST

Varun Dutt

<b>Riskfactor</b>: Intertemporal choices

Intertemporal choice is the study of the relative value people ...

Parvez Imam

Why we all have blood on our hands

What does the Jammu and Kashmir flood make us think? ...

Dharmendra Khandal

The peculiar possibilities of animal poop

You can tell a lot about an animal by its ...

INTERVIEWS

William D. Green

Chairman & CEO, Accenture