Technology giant Dell today announced the appointment of Harsha Lal as general manager of

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its Public-Large Enterprise (PLE) business unit in India.

Lal will lead the company's strategic efforts to continue to develop integrated solutions and execute go-to-market strategies for its public and enterprise solutions and services in India, Dell said in a statement.

As part of this, he will also help drive the growth in enhancing

Dell's position as a preferred provider of open, capable and affordable

IT technology solutions and services, it added.

With the appointment of Harsha Lal, Dell is further bolstering

its vision to deepen customer insights and relationships while strengthening

its competitive position in the industry, the statement said.

"With more than 26 years in the IT industry, Harsha brings to

Dell an extensive understanding of sales, marketing and product line

management functions as well as the ability to optimise technology

trends," Dell President for Public-Large Enterprise (Asia Pacific

and Japan) Joseph Kremer said.

Lal joins Dell post his stint as Vice-President and Head for

Wipro's Global Process Manufacturing Industry vertical.