‘Auto Sustain’ begins its green drive

Bangalore, November 29, 2012: UL DQS India launched its ‘Auto Sustain’ project today in the presence of eminent personalities and experts from the automobile industry at its CEO Forum in the city. Auto Sustain is a Public Private Partnership (PPP) project which aims to sensitize the automotive industry on sustainable and socially responsible practices. UL DQS has initiated this project in association with DEG (One of Europe’s largest financial institution), ASSIST (a non-profit international capacity building organization) & IGCC (Indo-German Chamber of Commerce) to encourage auto sector to indulge in green initiatives.

Speaking at the CEO Forum at Leela palace, Dr.Markus Hildenbrand, Regional Vice President-India operations BOSCH Automotive Electronics Division said: “Sustainability in automobile industry has become a necessity in India. Configuration of eco-system, affordability, simplification of systems and development of infrastructure are few challenges we need to overcome.”

“At Bosch, sustainability means securing the company’s long-term success while at the same time protecting the environment. This is why we aim to strike a balance between economic, social, and ecological considerations”, he added.

“India is developing at an impressive pace economically but has not reached a level of economic and social development where equitable economic outcomes are a result of evolved institutions implementing effective public policy. Ability to develop & implement effective policies in these areas is a precursor to any systematic attempt to develop sustainable systems, opined Mr.Krishna Chivukula, CEO Indo-US MIM Tech Pvt Ltd.

The event witnessed participation of delegates from across the country and the project is expected to be completed by January 2014.

Dr.Murugan, Managing Director & CEO, UL DQS India said: “We are delighted to see the response from the industry as sustainability is ‘the need of the hour’. Every nation is realizing its importance today and India being a developing country with rapid economic development, sustainability forms an important aspect. We are indeed glad to have organized the CEO forum which acted as a platform for key decision makers from the industry and technical experts to interact and share their views on sustainability in automobile industries. The major objective of Auto Sustain is to help the automotive sector to adopt international best practices to improve and sustain their environmental, economic and societal performance in the long run.”

UL DQS has completed few PPP Projects funded by DEG and supported by ASSIST; one of them being-SECURE Gujarat, which aimed at promoting awareness on the need and advantages of implementing Responsible Production, practices among SMEs that processes and handle chemicals in the state of Gujarat. Globally, UL DQS has conducted events on sustainability in Sri Lanka & Morocco.

UL DQS India

UL DQS India is the Indian Operation of UL DQS, which is a merger of UL Inc of USA and DQS of Germany, with over 45000 certified sites and presence in more than 100 countries globally. UL DQS India is head-quartered out of Bangalore having presence with offices and auditors across India. UL DQS India provides over 70 Management System Certifications and Assessments covering a vast majority of standards and industries. Through its Knowledge Solutions Centre, UL DQS India offers Trainings, Seminars and Assessments to cover a whole lot of activities and industry standards and focuses in helping the customers with dissemination of knowledge on the subject.


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