Nestle opens first R&D centre in India

Tags: Nestle, Consumer
FMCG firm Nestle India today opened its first research and development centre in India to further its understanding of Indian consumers and to provide scientific and technological expertise to rest of its global business.

The company has invested 50 million Swiss Francs (about Rs 287 crore) in the centre which has come up at Manesar in Haryana.

"Our R&D centre in India will help us gain important insights in to the local consumer's eating habits and taste preferences as well as greater expertise in using and processing local ingredients to develop products for India and beyond," Nestle Chief Executive Officer Paul Bulcke told reporters.

As with all Nestle's R&D centres, it will be a part of the company's worldwide R&D network enabling Nestle to acquire local knowledge and use it on a global scale, he added.

The centre which will specialise in Asian noodles and cooking will focus on developing highly nutritious, affordable products in appropriate serving sizes for lower income consumers, the company said.

"Nestle's investment in India reflects its long term commitment to strengthen R&D capability in emerging markets," Bulcke said.

With opening of this centre the company aims to extend the range of mainstream products it currently offers in the country particularly in noodles, cereals and dairy categories, he added.

Nestle employees 7,000 people in the country and its products are sold in 40 lakh outlets across India.

Post new comment

E-mail ID will not be published
CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.

EDITORIAL OF THE DAY

  • Redefining the age of minors from 18 to 16 makes sense

    An issue that’s been simmering since the horrific gangrape of December 2013 is finally being laid to rest.

FC NEWSLETTER

Stay informed on our latest news!

INTERVIEWS

Sarthak Raychaudhuri

vice-president, HR, Asia South Whirlpool of India

GV Nageswara Rao

MD & CEO, IDBI Federal Life

Timothy Moe

Goldman Sachs

TODAY'S COLUMNS

Urs Schoettli

The difficulties with war history

There have been a series of commemorative events lately. Last ...

Anish Chakraborty

Betting big on Pascal’s wager

Blaise Pascal was a 17th century French philosopher mathematician and ...

Bubbles Sabharwal

The five cardinal rules of urban snobs

Believe it or not there is the unspoken-of society of ...

INTERVIEWS

William D. Green

Chairman & CEO, Accenture