TVS hopes to up marketshare of scooter segment to 18% soon

Tags: Companies
TVS Motors Company today said its new products will help in increasing its marketshare in scooter segment to 18 per cent from 15 per cent over the next few months.

"With the new launch of Zest we will increase our marketshare to 18 per cent from 15 per cent now," TVS Motor VP (sales) J S Srinivasan said here today.

"We hope to get 15,000 scooters units additional per month with the new launch, over and above the 60,000 units sales a month from the other scooter models," he added.

The scooter segment in two wheelers currently stands at 26 per cent and in two years this will be expanded to 30 per cent, the company said.

TVS said Jupiter model had helped the company to witness sharper growth in the last four months as male scooters sales was expanding rapidly.

"Male segment scooters is almost 36 per cent of the category. Jupiter launched last October has helped us driving growth at 54 per cent in the last four months," Srinivisan said.

The company said motorcycle, mopeds and scooter sales are almost evenly distributed among combined two wheelers sales of the company and would stay focused in each of these segments.

EDITORIAL OF THE DAY

  • Insurance regulator must ban differential pricing and exemptions on health covers

    To reduce their overall losses, non-life insurance companies have been increasing the health insurance premium they charge retail customers, both at t

FC NEWSLETTER

Stay informed on our latest news!

TODAY'S COLUMNS

Arun Nigavekar

Tablets, memory cards for educatioNext

The Commonwealth he­ads of government mee­ting held in Malta last ...

Rajgopal Nidamboor

Try to awaken the archaeologist within

Our mind is far ahead of René Descartes’ famous maxim, ...

Dharmendra Khandal

Urbanisation is costing us our wildlife

The road transport and highways minister Nitin Gadkari aims to ...

INTERVIEWS

William D. Green

Chairman & CEO, Accenture