Swedish firm SCA to start production in India next year

Tags: Companies
SCA, a leading Swedish global hygiene and forest products company, will commence production from its plant at Ranjangaon, near Pune, from next year.

"The construction work at the plant near Pune is almost over and we hope to start manufacturing products such as tissues and diapers including those for adults from early next year," Cecillia Edebo, Managing Director, SCA Hygiene Products India, said.

The company will also be forming its own sales & marketing team for pushing its products in the country, she said, adding the firm saw a huge market potential in India with its vast population.

"India is just not a country, but a continent with different kind of people. We have established contacts with 11,65,700 mothers and babies besides 934 nurses from 1,500 paediatric clinics in various parts of the country," she told a group of visiting Indian reporters here.

The company also plans to initiate interactions with pharmacists in India from next year, she said, adding it has put in place a few doctors for online advice on hygiene besides usage of smartphones for highlighting the significance of its products.

The plant, spread over 30 acres of land near Pune, has been set up at a cost of over Rs 150 crore, Edebo said. The land has been taken on 99-year lease from the Maharashtra government. The plant will roll out products that will match the quality of products made by the company in Sweden and elsewhere, she added.

It may be recalled that the industrial 'mega project policy' of the state government has been framed to attract more investments and generate employment opportunities.

SCA offers baby diapers and other baby care products globally under the brands Libero, Drypers, Pequenin and Treasures.

Post new comment

E-mail ID will not be published
CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.

EDITORIAL OF THE DAY

  • Lawmakers must not dilute penalties for insurers on mis-selling

    The much delayed insurance laws (amendment) bill is back in the news and the positive statements of finance minister Arun Jaitley suggest that the gov

FC NEWSLETTER

Stay informed on our latest news!

INTERVIEWS

GV Nageswara Rao

MD & CEO, IDBI Federal Life

Timothy Moe

Goldman Sachs

Chander Mohan Sethi

CMD, Reckitt Benckiser India

COLUMNIST

Arun Nigavekar

New model for effective education

After interacting with students and teaching community on a ...

Zehra Naqvi

To hell and back

Here is a book that makes you wish there were ...

Shona Adhikari

Pop art is truly a feast for the eyes

The internationally reknowned Bruno Art Group’s presence in India had ...

INTERVIEWS

William D. Green

Chairman & CEO, Accenture