Hero Honda hopes big this festive season

The company expects to sell more than the 600,000 units

Hero Honda hopes big this festive season
The company has a market share of 59 per cent in the country’s two-wheeler market.
The world’s largest two-wheeler manufacturer Hero Honda Motors said on Thursday it would benefit from the prolonged festival season this year.

Hero Honda expects to sell more than the 600,000 units it sold in last year’s one-month-long festival season.

“This year, I think we will get benefit of the two-months-long festival season. We are gaining market share and will continue gaining market share with nine launches this financial year,” Anil Dua, senior vice-president for marketing and sales, Hero Honda Motors, said on the sidelines of the annual convention of Federation of Automobile Dealers Associations (FADA).

The company has a market share of 59 per cent in the country’s two-wheeler market.

Dua did not quantify the number of units the company is targetting to sell in the September-October season. He also declined to say how many launches would take place during this period.

Dua also said the company would increase its production capacity by 50 per cent at its Haridwar plant. “We are planning to increase capacity from 4,000 units a day to 6,000 units a day by the end of the financial year,” he said.

Hero Honda Motors is forecasting sales of more than four million units this financial year.

Post new comment

E-mail ID will not be published
CAPTCHA
This question is for testing whether you are a human visitor and to prevent automated spam submissions.

EDITORIAL OF THE DAY

  • Banks must learn from past mistakes to promote financial inclusion

    Prime minister Narendra Modi launched a massive financial inclusion programme yesterday titled “pradhan mantri jan dhan yojana’ (PMJDY), that will

FC NEWSLETTER

Stay informed on our latest news!

INTERVIEWS

GV Nageswara Rao

MD & CEO, IDBI Federal Life

Timothy Moe

Goldman Sachs

Chander Mohan Sethi

CMD, Reckitt Benckiser India

COLUMNIST

Tushar Gandhi

Could prohibition mean profiteering?

In the mid 1930s, an American journalist asked Bapu if ...

Zehra Naqvi

The five universal languages of love

Love is a universal language. Don’t we all believe that? ...

Dharmendra Khandal

Time to protect our endangered wildlife species

After 65 million years of existence, the earth’s biodiversity is ...

INTERVIEWS

William D. Green

Chairman & CEO, Accenture