kolkata

Vedroop to roll out Aap Ki Dukan retail stores chain

Vedroop Products, makers and marketers of herbal products under Vedroop brand, is now on a retail expansion mode. The herbal brand is putting in place a chain of departmental stores called “Aap Ki Dukan” pan India.

As a starter – the company, which has its registered office in Thane, corporate office in Kolkata and manufacturing facility in Himachal Pradesh – will roll out a chain of 150 outlets across West Bengal over a period of two years.

The “Aap Ki Dukan” chain will have its presence pan India, said Arnab Roy, director- sales, Vedroop Products.

Gulf Oil India, ManU roll out ‘Gulf Fan Academy’

It’s a different ball game altogether, for sure. Gulf Oil Lubricants India Ltd (GOLIL), an arm of the Hinduja Group and a leading player in Indian lubricant market, has now teamed up with Manchester United to roll out a unique campaign – ‘Gulf Fan Academy’. The whole idea, according to top company officials, is to reach out to and connect with the soccer crazy Indians, particularly with the ardent Indian fans of Manchester United.

Revival Instinct

October marks the beginning of the festival season in India. Market sentiments around this time are high, not just because festivals are considered auspicious for big purchases such as property, vehicles, gold and so on, but also on account of the host of lucrative deals and discounts on offer. The business community in India considers this the best time for a new launch in the market so as to garner the highest sales.

Tech, infra upgradation vital for agri-business

The key determinants of growth of agri-business in India would include mobile-based extension, protected cultivation of high value cr­o­ps, pesticide-residue free fa­r­ming and organic farming.

Mukul quits TMC after meeting top BJP leaders

In a severe blow to the Mamata Banerjee-led Trinamul Congress (TMC), its Rajya Sabha MP Mukul Roy (in pic), who had for long been second in command in TMC, quit the party on Monday.

Roy was one of the founding members of the party along with Banerjee, who broke away from the Congress on December 17, 1997. Speculation is rife over Roy joining the BJP and more so after his recent meetings with BJP stalwarts like party president Amit Shah, finance minister Arun Jaitley, railway minister Piyush Goyal and commerce minister Suresh Prabhu.

Amway brings in Attitude

Amway India, a wholly owned subsidiary of US-based $8.8 billion Amway, one of the largest direct selling companies with presence in over 100 countries, is now foraying into the pimple control range in India under its premium brand - Attitude.

Click of a button

The home buying journey today is not as cumbersome as it was a decade ago. In the past, homebuyers were completely dependent on brokers and personal connect.

However, with evolved needs and technological advancements, information is available at a touch of a button. The consumer has extended his purchases on mobile from ‘roti’ and ‘kapda’ to ‘makaan’. Penetration of mobile and Internet connection have aided consumer convenience.

Saffola’s fitness campaign through a healthy heart

Saffola Oils from the stable of the $59 billion Marico Ltd, one of India’s leading consumer products group, seems well set to challenge the popular perception that ‘Being healthy is a daunting and difficult pursuit’ and seeks to encourage people to find their own individual ways of being fit and healthy, through its new brand campaign.

Big B pads up for innerwear

Big B is now padding up for innerwear brand Venus and winterwear brand-Cott’swool-both from the stable of the BSE-listed LUX Industries Limited. The Kolkata-based company, which makes and sells more than 100 products across 12 major brands comprising a complete range of innerwear for men, women, and children, already has Varun Dhawan, the heartthrob of young India, as the brand ambassador of LUX Cozi.

Lladró eyes India for limited editions

Lladró, the globally leading Spanish brand known for its high quality porcelain products, is betting big on ‘limited edition products’ for the Indian market. And that’s not without a reason.

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