Purplle brings in cosmetic brands Moda and Vipera

Purplle, India’s largest online cosmetics marketplace funded by Blume Venture Advisors, IvyCap Ventures and JSW Ventures, is now well set to bring in two popular European beauty brands – Moda from Turkey and Vipera from Poland to India. This is part of Purplle’s overall initiative to tap the fast growing personal care and beauty market in India, which is estimated to be $12 billion now and is growing between 12 per cent-15 per cent per annum. The market is expected to touch $20 billion by 2022.

Homes under inspection

The need may have been there all along, but even four years ago none would have possibly thought of getting a professional service called ‘home inspection services’ and that too from an organised sector player. Today, home inspection service is not just a reality, the Indian realty market is flooded with special firms offering home inspection services. Home buyers have also started to realise and acknowledge that with a little bit of research and thought, buying a home can turn out to be one of the most beautiful experiences of life.

BRNL to have100% stake in GIPL for Rs 97 crore

Bharat Road Network Ltd (BRNL), an arm of Kolkata-headquartered Srei Group, on Thursday acquired the remaining 51 per cent stake in Guruvayoor Infrastructure Private Ltd (GIPL) from KMC Infratech Road Holdings Ltd for a total consideration of Rs 97 crore. Once regulatory approvals are in place, BRNL will hold 100 per cent stake in the KMC Constructions group company.

Tata Salt rides on new campaign

Tata Salt - the leading brand from the stable of Tata Chemicals is now coming up with its new brand campaign: ‘Sawaal Kijiye Apne Namak Se’ to educate consumers about the quality of their salt and help them make well-informed decisions. The thought behind the 360-degree campaign is derived from the fact that although salt usage is universal and at the core of food, there is limited knowledge around the quality of salt and its impact on health.

Post DeMo positive sentiment guides travel biz

At a time when India is preparing to roll out the Incredible India 2.0 campaign with a budget of over $46 million, a white paper released by the World Economic Forum (WEF) recently at the India Economic Summit has come as a shot in the arm. The white paper has pegged India’s travel and tourism opportunity at over $20 billion.

Woodland on an expansion spree

Woodland, the leading brand in footwear, apparels, bags and outdoor equipment’s for men and women, seems well set to add another 30-35 stores in the current financial year, which would be an equivalent combination of small towns and metros and will also tap new geographies outside India, said Harkirat Singh, managing director (MD), Woodland. At present, Woodland has over 600 COCO stores across 250 cities in India, covering a total retail space of nearly nine lakh sq ft. The average size of a Woodland store is 1,500-2,000 sq ft.

Favre-Leuba unveils legacy

Favre-Leuba, the 280-year-old iconic and the second oldest Swiss watch brand, is gearing up to tap the Indian luxury watch market by bringing back ‘Raider Bivouac 9000’, a truly Favre-Leuba legacy, albeit in a new avatar. The ‘Raider Bivouac 9000’, a namesake of the world’s first mechanical wristwatch from the company’s stable, capable of measuring air pressure and altitudes of upto 3000 metres above sea level. The   improved version will be the first mechanical wristwatch capable of measuring altitudes of upto an incredible 9000 meters.

Emirates to offer Diwali ladoos & barfis on board

Call it adding a dash of ethnicity or something else. Come Monday and you can expect to be served motichoor ladoo, besan ki ladoo, dry fruit barfi and much more on board any Emirates flights to and from India and Dubai. In an apparent endeavour to position the leading airlines brand as closer to Indian travellers’ hearts, Emirates is set to delight its customers by offering special Diwali delicacies for the celebratory season. The special treats will be available to customers across all classes during the week from October 16 to October 22.

Down now, cement demand likely to pick up in Q3FY18

In some parts of the country cement prices have been heading southward, in some parts, they have stayed firm. As far as sales are concerned, there has been a mixed trend from different pockets as well. Although the projected cement demand has been revised downward for several reasons, cement players and market analysts expect the demand to rebound from Q3 FY18.