Brand

Brand

Volvo drives in all new XC40 SUV @ Rs 39.90 lakh

Volvo, the Swedish luxury car maker, on Wednesday introduced the much anticipated Volvo XC40, its smallest sports utility vehicle to take on rival and market leader Mercedes-Benz, BMW, Audi and Jaguar Land Rover and to boost sales in Asia’s third biggest car mart.

With an aggressive introductory price of Rs 39.90 lakh at pan India, Volvo XC40 competes with the likes of the Mercedes-Benz GLA, Audi Q3, and the BMW X1 in the growing 40,000 units per year Indian luxury car market.

Salzer Electronics to acquire two overseas firms

BSE-listed Salzer Electronics Ltd, a leading player offering total and custo­mised electrical solutions – switchgears, wires & cables and energy management business, seems we­ll set to acquire two overseas companies – Adva­nced ID Asia Engineering Co Ltd, Thailand and U­n­ited Marketing and Tr­ading Ltd, Hong Ko­ng.

Flaunting Modern India @ Masterpiece

Masterpiece London is underway on the lawns of the Royal Hospital Chelsea till July 4.  DAG, formerly known as Delhi Art Gallery, is showcasing 11 hand-picked works by Jamini Roy, Krishen Khanna, Tyeb Mehta, Rameshwar Broota, GR Santosh, MF Hussain, Ram Kumar, Shanti Dave, FN Souza, Bikash Bhattacharjee and Rabin Mondal. The paintings straddle the period from the 1940s to the 1980s - when Indian modern art was at its zenith.

The idea is to raise curtain over a narrative on Indian modern art during 20th century.

Intueri offers deep research solutions

He worked with and spearheaded operations at two of the top ‘Big Four’ brands and now he is up to creating a ‘truly transnational consulting brand’ born out of Kolkata. Intueri Consulting LLP, the fledgling consulting firm floated by Ambarish Dasgupta, former India Head of management consultancy practices of PricewaterhouseCoopers and KPMG (in two different stints), promises to walk an extra mile with its clients and offer special attention on the basis of ‘deep research’. “That’s how we would like to position our brand- Intueri.

Blue Star forays into water purification

Blue Star, the air-conditioning and commercial refrigeration major, has embarked on a strategic plan to de-risk its business by foraying into water purifiers, and through expansion in key export markets.

After 75 years in AC and commercial refrigeration business, the Mumbai-based major, which introduced a range of water purifiers in the country, is now targeting sales revenue of Rs 400-Rs 500 crore over the next three years.

Audi India launches Q5 petrol variant @ Rs 55.27 lakh

Audi, India’s third biggest  luxury car maker by sales, has expanded its popular Audi Q5 portfolio in the country by launching the petrol variant of the SUV take on market leader Mercedes-Benz, BMW, Jaguar Land Rover and Volvo Cars and boost sales in India.

With price starting at Rs 55.27 lakh, the Audi Q5 petrol competes against the mid-size SUVs such as the recently launched BMW X3 xDrive30i, Mercedes-Benz GLC 300 and Lexus NX 300h.

Volvo-Eicher eyeing more marketshare with two new trucks

Volvo-Eicher Commercial Vehicles, India’s third biggest commercial vehicle maker by sales, is charting out an aggressive plan to gain market share in the growing heavy duty trucks space in Asia’s third biggest economy.

The equal joint venture between Eicher Motors and Volvo Group of Sweden, the company is targeting to sell 1,500 units of heavy duty trucks every month from the present average 1,000 units.

Towards this end, it introduced two new heavy duty trucks in the domestic market on Wednesday.

ITC’s Savlon campaign bags coveted Grand Prix at Cannes Lions 2018

Savlon from the stable of ITC Ltd has turned out to be the first Indian brand to have bagged the coveted Grand Prix at Cannes Lions 2018 for ‘Creative Effectiveness’. Designed and conceptualised by Ogilvy India, the innovative campaign is a rendition of the ‘Savlon Swasth India Mission’ programme unveiled by ITC’s Personal Care Products division to encourage change of habits with regard to washing hands amongst children. This, the company is doing through various engaging and entertaining educational initiatives.

Ducati launches Multistrada 1260 Pikes Peak edition @ `21.42 lakh

About a week after the launch of its all-new Multistrada 1260 luxury motorcycle, luxury motorcycle manufacturer Ducati on Tuesday introdu-ced a top-end Ducati Multistrada 1260 Pikes Peak edition in Asia’s third biggest economy with a price tag of Rs 21.42 lakh at pan India.

The closest rival to the motorsport themed bike is BMW’s S 1000 XR Pro, priced at Rs 19.90 lakh.

The difference in pricing between the standard Ducati Multistrada 1260 and the Pikes Peak model is Rs 5.43 lakh in the country.

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