Brand

Brand

Luxury cars overtake budget cars in speed of growth

For the first time, robust sales of luxury cars like Merced00es-Benz, BMW, Audi, Jaguar Land Rover and Volvo Cars have beaten the growth in mass market cars in Asia’s third biggest economy.

Sales of luxury cars jumped to an estimated 15 per cent to 38,659 units in calendar year 2017, while the mass market cars likes Maruti Suzuki, Hyundai, Honda, among others, grew by just 9 per cent to 2.98 million units in 2017.

Hero Cycles to have 20 e-cycles in 3 months

Bicycle maker Hero Cycles said it plans to launch 20 electric cycles by the end of this fiscal.

The battery can be charged full in 4-5 ho­urs using the 2A charger and can go up to 50 kilometre in one charge with speed limit of 25km/hour,  the company said in a statement.

The company currently makes four electric pedal assisted bicycles (EPAC) range ‘Lectro’, priced between Rs 45,000 and Rs 89,000.

Exide launches new range of automotive batteries

Exide Industries Ltd, South Asia’s largest lead acid storage battery maker and India’s country’s largest manufacturer of lead acid storage batteries and power storage solutions provider, has now come up with a new range of automotive batteries for the Indian market.  Branded as ‘Epiq’, the Kolkata-headquartered Rs 8700 crore company has rolled out the new range from its stable. Significantly, the battery comes with a 6-year warranty – the highest in the Indian market, which according to top company officials, reflects the company’s confidence in its cutting edge technology.

Mercedes retains leadership again

German luxury car maker Mercedes-Benz has retained its pole position for a third year in a row even as compatriot archrival and second biggest luxury car maker BMW and Audi increase their sales in a fiercely competitive luxury car market in the country.

BMW on Thursday said it sold 9,800 cars, including its Mini brand in calendar year 2017, clocking notable 25 per cent growth as against 2016. While BMW sold 9,379 cars, the Mini brand sold 421 units, a 17 per cent growth in 2017.

Nissan’s Car Can Read Your Brain Waves

The world’s biggest carmakers and technology companies are spending billions of dollars to perfect your ability to drive without thinking. Nissan Motor Co is trying to “decode” your mind so hands-on driving is more fun.

The Japanese company unveiled research on “brain-to-vehicle” technology at Consumer Electronics Show in Las Vegas.

The company’s Brain-to-Vehicle, or B2V, technology promises to speed up reaction times for drivers and will lead to cars that keep adapting to make driving more enjoyable.

Raise a storm over a cuppa on an artpiece

Next time you pay a visit to your nearby Barista outlet you can have a coffee and raise a storm over a cuppa on a modern, traditional or contemporary painting or artpiece and if you fancy one of them you can actually buy it as well. Barista, a leading chain of espresso bar in south east Asia, has teamed up with AnYahh, a Delhi-based premium art gallery that deals in a vivid variety of modern and contemporary art by budding Indian artists.

Wyndham eyes Indian pilgrim, leisure centres

Wyndham Hotel Group finds a demand for its ‘extended stay hotel brand’ in pilgrim and leisure destinations of India. The hospitality group will come up with 20 hotels under Hawthorn Suites by Wyndham for such destinations.  

Wyndham has signed a non-exclusive development agreement with Ahmedabad-based Nebula Infraspace to develop 20 hotels with 1,600 rooms over a period of 10 years across India under the Hawthorn Suites by Wyndham brand.

Volkswagen India charts out growth path

German car giant Volkswagen, which has been struggling to make a mark in the fiercely competitive car market in the country, dominated by market leader Maruti Suzuki and Korean brand Hyundai, is gradually on the growth track.

But in a strategic move, adopted by the company a couple of years back, that growth is coming more from exports than sales in Asia’s third biggest car market due to lack of new models to woo price conscious buyers in the country.

Emami ropes in Salman Khan for its edible oils

After Big B, Emami Ltd – the Rs 2500 crore FMCG flagship of the diversified Emami Agrotech Ltd, has roped in Bollywood’s Bajrangi Bhai Salman Khan to endorse its edible oil brands.

At present Emami has 3 brands in their edible oil business – ‘Emami Healthy & Tasty’, ‘Himani Best Choice’ and ‘Rasoi’ apart from ‘Bake Magic’ – a speciality fat brand.

Car sales in top gear, to cross 3.4m mark on rural, semi-urban demand

Carmakers in India, the world’s fifth biggest car market, are all set to record their best ever financial year sales this year and cross last fiscal’s 3.4 million mark. Industry honchos and experts said with positive market sentiment and demand picking up in semi-urban and rural markets, car sales this fiscal would cross historical peak sales of 3.4 million recorded last year.

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